PRONIX INC. 666 Plainsboro Rd, Suite# 1361, Plainsboro, NJ 08536, USA
Digital Marketing Executive
Skills
Bachelor’s degree in marketing or related field.
2-5 year’s in proven B2B digital marketing experience in IT solutions and services companies.
Strong skills in content marketing, SEO, and social media.
Proficiency in LinkedIn marketing and familiarity with B2B sales processes.
Exceptional writing and editing skills.
Proficiency in graphic design tools (e.g., Adobe Creative Suite) and video editing software (a plus).
Analytical mindset with the ability to track and report on campaign performance.
Excellent communication and collaboration skills.
Job Description
Key Responsibilities:
B2B Content Creation: Develop high-quality content for IT solutions and services.
Content Strategy: Create and execute a content marketing strategy.
LinkedIn & B2B Marketing: Optimize LinkedIn presence for industry authority.
White Papers & Blogs: Research and create industry-focused content.
Case Studies & Webinars: Develop and promote success stories.
Landing Pages & Visuals: Design conversion-focused landing pages and graphics.
Market Research & SEO: Stay informed and optimize website visibility.
LinkedIn Engagement: Manage LinkedIn content and community.
Web Page Updates: Maintain an updated and user-friendly website.
Lead Generation: Drive inbound and outbound leads in collaboration with Inside Sales.
Email Marketing & Campaigns: Execute targeted B2B email campaigns.
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